Launch a Men's Health Telehealth Service Line
Testosterone replacement therapy and erectile dysfunction treatment, consistently one of the top-converting direct-to-consumer telehealth categories. TelePartners Studio helps partners launch and operate this service line on one telehealth operating model.
A top-converting category that runs on labs
Men's health covers testosterone replacement therapy (TRT) and erectile dysfunction (ED) treatment, consistently one of the top-converting direct-to-consumer telehealth categories.
TRT depends on careful diagnosis and lab-guided monitoring, and testosterone is a controlled substance. TelePartners Studio provides the funnel, provider network access, lab integration, and pharmacy fulfillment, with controlled-substance rules mapped state by state. New to the model? See how TelePartners Studio works or read about us.
What your men's health service line can cover
Testosterone replacement therapy
TRT with lab-guided dosing and ongoing monitoring.
Erectile dysfunction treatment
ED treatment with non-controlled PDE5 inhibitors.
Fertility-conscious options
Clinician-directed alternatives for men who want to preserve fertility.
Diagnostic labs
Two separate morning testosterone draws before a hypogonadism diagnosis.
Ongoing monitoring
Hematocrit and PSA monitoring on a defined cadence during therapy.
Refills & follow-up
Recurring visits and refills for ongoing therapy.
How the service line runs through the TelePartners Studio model
Patient Acquisition
Content and Meta ads for TRT and ED, reviewed against advertising rules.
Landing Page
Dedicated landing pages for TRT and ED treatment.
Intake & Checkout
Intake captures health history and routes TRT patients to baseline labs before booking.
Provider Video Visit
A licensed clinician sees the patient. Initiating testosterone, a controlled substance, generally requires a real-time audio-video encounter.
Prescription When Appropriate
The clinician decides independently whether treatment is appropriate based on history and labs.
Pharmacy Fulfillment
A network pharmacy ships the order directly to the patient, with refills and monitoring labs for ongoing therapy.
Hematocrit is monitored every 3–6 months on therapy through the Diagnostics & Lab Work Integration layer.
The components behind this service line
Medications and labs below are illustrative, drawn from the TelePartners Studio Service Line Reference Guide. Each partner's independent medical director finalizes the formulary, lab panels, and visit protocols.
Medication classes
Testosterone (injectable, topical, or pellet; Schedule III), hCG, anastrozole (off-label), PDE5 inhibitors (sildenafil, tadalafil, vardenafil), and clomiphene (off-label).
Diagnostic labs
Total and free testosterone from two separate morning draws, LH and FSH, and estradiol using a sensitive assay.
PSA
Baseline and periodic PSA monitoring, age-dependent, with shared decision-making.
CBC / hematocrit
Baseline and every 3–6 months on therapy for polycythemia risk.
Metabolic & other labs
Comprehensive metabolic panel, lipid panel, and TSH and prolactin if hypogonadism is otherwise unexplained.
Pharmacy fulfillment
Network pharmacies ship each order directly to the patient.
What to plan for before this service line goes live
Testosterone is Schedule III
Initiating a controlled-substance prescription via telehealth generally requires a real-time audio-video encounter, and several states add in-person exam or periodic recheck requirements. Confirm current DEA special-registration rules and state medical board policy before launching in a state.
Compounded hormone products
Compounded hormone products must come from a state-licensed 503A or 503B pharmacy and follow current FDA guidance.
Lab-confirmed diagnosis
Hypogonadism should be confirmed with two separate morning testosterone draws before therapy begins.
Marketing claims
Men's health campaigns for prescription products should be reviewed for FTC/FDA and state advertising compliance.
Corporate practice of medicine
Partners should operate through a compliant physician-owned professional entity or MSO structure, with TelePartners Studio's technology and marketing role kept separate from clinical decision-making.
Final state-specific requirements, formularies, protocols, and coverage should be reviewed by the appropriate medical and legal professionals before launch. TelePartners Studio provides technology, marketing, and operational support. It does not practice medicine or provide legal advice, and every prescribing decision is made independently by the treating licensed clinician.
Launch a top-converting category with compliance built in
Related service lines: Women's Health / OB-GYN·Longevity & Peptide Therapy·Diagnostics & Lab Work Integration
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